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META ADS / Historical project

Children’s footwear: a first advertising launch

The children’s footwear store already had a website, but needed conversion improvements before its first advertising launch. Social profiles and offers also required preparation.

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Original project image: Children’s footwear: a first advertising launchLEADGEN / 31
01

The business challenge

The children’s footwear store already had a website, but needed conversion improvements before its first advertising launch. Social profiles and offers also required preparation.

02

What we did

The team connected analytics, developed the audience and offer, created ads and promotions, tested copy and built retargeting, preparing Facebook and Instagram for launch.

03

Results reported in the original account

The original account reports an average enquiry cost of $0.89 and breaking even in the first month.

04

Original screenshots

Advertising account screenshot: Children’s footwear: a first advertising launchOpen full image ↗
Screenshots from the original publication. Text within the images remains in its original language.

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