The business challenge
The web design agency needed enquiries at an acceptable cost and a test of its sales funnel. The account covers two months of work.
What we did
The team created and tested a quiz, compared broad, interest-based and customer-list lookalike audiences, and added retargeting. Campaigns were optimised using the test results.
Results reported in the original account
The original case reports enquiries at up to $3.50 during those two months.
Original screenshots
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