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GOOGLE ADS / Historical project

Cottage development: display advertising

A developer needed enquiries from selected regions while controlling lead cost and audience quality. This project specifically involved display campaigns.

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Original project image: Cottage development: display advertisingLEADGEN / 07
01

The business challenge

A developer needed enquiries from selected regions while controlling lead cost and audience quality. This project specifically involved display campaigns.

02

What we did

The team prepared banners, selected several audiences and launched Google Ads display campaigns. It compared audience approaches around the developer’s property-sales objective.

03

Results reported in the original account

The original material reports 7,945 leads at UAH 45 per enquiry and states that the cottages sold out.

04

Original screenshots

Advertising account screenshot: Cottage development: display advertisingOpen full image ↗
Screenshots from the original publication. Text within the images remains in its original language.

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